Business

Ron Amundson on February 11th, 2011

Its interesting to note folks views on the cost of flight training. On the one hand, some hold the view that the cost will be high, and its ok if it goes higher, and its ok if the pilot population shrinks. Others hold to the view that aviation is too expensive, and that if the […]

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Ron Amundson on January 25th, 2011

While there is some truth in this statement…. “Most people that look for something on the Internet use search engines like Google or Yahoo. If your site is one of the first that pops up when they enter “flight instruction salt lake city,” for example, you’re more likely to have the person visit your website, […]

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Ron Amundson on April 16th, 2006

Podcasting is a tool a CFI can use to increase instructional efficiency, build business, and potentially provide an additional revenue stream. First a definition. Podcasting , in its simplest terms is prerecorded and subscribable audio programs that can de downloaded from the internet and played on an Ipod, MP3 player, or even on ones pc […]

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Ron Amundson on March 14th, 2006

If I compare aircraft utilization today, to the early 80′s, it is sad, really sad. I think too many flight schools have their rates cranked way up. They are failing to reach a decent level of aircraft utilization, and in order to remain viable, are passing the fixed costs on to their students with high […]

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